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Hey, mama.

Welcome to women's health and beauty through the lens of modern motherhood.

Discover non-toxic, pregnancy
formulated skincare.
For mamas, first.

How skin feels during pregnancy is specific. It’s hormonal. It’s itching, stretching, dry, swollen, irritated. It’s suffering from acne, inflammation, pigmentation and it’s probably flushed due to increased blood flow…

That’s why we created products specifically for you, mama.

Because your skin deserves specific care during pregnancy and after. It’s along for the ride and there’s only room for one ‘bump’ on the road.   

A Journal Of Stories

— There are 2 billion mothers in the world. So by definition, we could say motherhood is 'common'. But what's really special is how no story is the same, each experience is unique and that makes every mamas approach to being a mother, and her story, uncommon. Uncommon Stories is where we explore the diverse stories of mamas and connect with how they live, love, parent and practice self care.


Uncommon Stories

With motherhood in common.


Ellie Lemons

Talks rest, rejuvenation & recipes for new mamas



— Our mission is to create a connected community of mamas who are proactive about their self care and aware that their health leads the way. For mamas, first.


Join us on the gram @10andco